Healthcare case: J&J Medical Technology Russia – CRM platform migration (2024-2026)


J&J MedTech

For its Russian division, Johnson & Johnson Medical Technology successfully migrated its CRM from Salesforce to the local solution “ELMA365”.

This transition ensured full compliance with Russian data laws (Federal Law No. 152-FZ) and EU-sanctions requirements while preserving critical sales, service, and customer management functionalities for the local market.